Senior Sales & Marketing Manager – B2B Technology / IT Services

Company: AMPIRIO Private Limited
Location: Spaze I-Tech Park, Sector 49, Gurugram, Haryana
Job Type: Full-time, Permanent
Work Mode: Hybrid
Experience Required: 6+ years
Reporting To: CEO (Germany)

About AMPIRIO Private Limited

AMPIRIO Private Limited is the India-based engineering infrastructure hub of AMPIRIO, combining German governance with Indian engineering strength.

We help businesses build, scale, and operate high-performance technology capabilities through custom enterprise software development, dedicated engineering teams, and structured technology expansion.

Our capabilities span cloud-native platforms, SaaS, mobile and digital commerce, scalable architectures, DevOps, and end-to-end engineering.

From project-based development to Team-as-a-Service and Build-Operate-Transfer (BOT), AMPIRIO provides structured models designed for long-term scalability, operational control, and sustainable growth.

Engineering Infrastructure. Not Just Development.

About the Role

We are looking for an experienced Senior Sales & Marketing Manager to help build and strengthen AMPIRIO's B2B Sales & Marketing capabilities.

This is a hands-on builder role for someone who understands how positioning, marketing, sales enablement, business development, proposals, and enterprise customer acquisition work together.

You will work closely with the CEO, sales, engineering, delivery teams, partners, and external specialists to strengthen AMPIRIO's market presence, develop sales and marketing assets, support business opportunities, and improve our ability to compete for enterprise technology engagements.

The role has an international focus, including India, DACH, Europe, and other global markets.

Key Responsibilities

Sales & Business Development

• Research and identify target industries, companies, decision-makers, and potential business opportunities.

• Support B2B business development and customer acquisition initiatives.

• Help define Ideal Customer Profiles (ICPs), buying personas, and qualification criteria.

• Support strategic account development and new-market initiatives.

• Assist with prospect presentations, discovery conversations, proposals, and commercial discussions.

• Develop sales narratives tailored to different markets, industries, and buyer profiles.

• Help build relationships with prospects, partners, intermediaries, and enterprise stakeholders.

• Contribute to qualified pipeline development and opportunity progression.

Marketing & Positioning

• Define and continuously improve AMPIRIO's positioning and messaging.

• Develop value propositions, proof points, competitive differentiation, and objection-handling frameworks.

• Translate complex technology and engineering capabilities into clear business value.

• Adapt messaging for India, DACH, Europe, and other international markets.

• Research competitors, customer requirements, and market developments.

• Support marketing campaigns aligned with business-development objectives.

Sales Enablement

• Build and maintain sales and marketing collateral.

• Create capability decks, company presentations, service one-pagers, case studies, reference stories, and sales presentations.

• Develop competitive battlecards and objection-handling material.

• Create content that enables leadership and sales teams to communicate AMPIRIO's capabilities effectively.

• Support pricing and packaging narratives in collaboration with leadership.

• Help establish structured lead qualification and opportunity handover processes.

Bids, RFPs & Proposals

• Build and maintain a reusable bid and proposal content library.

• Prepare company profiles, capability statements, reference projects, team profiles, CVs, security responses, and procurement documentation.

• Write and coordinate responses to RFIs, RFPs, tenders, and enterprise supplier questionnaires.

• Collaborate with technical, commercial, legal, and leadership stakeholders during proposal preparation.

• Ensure submissions are complete, accurate, persuasive, and professionally presented.

• Maintain company information across relevant vendor portals, supplier databases, and partner programmes.

Content & Brand

• Support AMPIRIO's external presence across the website, LinkedIn, social media, and thought-leadership channels.

• Develop high-quality B2B content supporting brand awareness and sales objectives.

• Maintain consistent positioning and messaging across Sales & Marketing channels.

• Coordinate with external designers, writers, translators, SEO specialists, and agencies where required.

• Measure and continuously improve the effectiveness of key Sales & Marketing initiatives.

Required Qualifications

• Minimum 6 years of experience in B2B Sales, Marketing, Business Development, Sales Enablement, or related roles.

• Experience in IT services, technology, SaaS, enterprise software, engineering services, or digital transformation.

• Proven experience building or significantly developing Sales & Marketing capabilities.

• Strong understanding of enterprise B2B sales cycles, procurement processes, and high-value opportunities.

• Hands-on experience creating proposals, presentations, RFI/RFP responses, tenders, or other commercial content.

• Excellent written and verbal English communication skills.

• Strong B2B content and business-writing capabilities.

• Ability to translate technical capabilities into compelling commercial narratives.

• Experience with CRM platforms such as HubSpot, Salesforce, or comparable systems.

• Familiarity with LinkedIn Sales Navigator and modern Sales & Marketing tools.

• Strong stakeholder-management and cross-functional collaboration skills.

• Ability to work independently with international stakeholders and across India-Germany time zones.

Preferred Qualifications

• Experience selling or marketing technology services internationally.

• Experience with DACH or broader European markets.

• German-language skills.

• Experience with European enterprise procurement, tenders, or supplier-prequalification processes.

• Experience with offshore/nearshore engineering, dedicated teams, ODC, Team-as-a-Service, or Build-Operate-Transfer (BOT) models.

• Existing professional network across customers, technology partners, intermediaries, agencies, or relevant ecosystems.

• Familiarity with Figma, Canva, or similar tools.

• Experience with marketing automation, demand generation, SEO, and AI-assisted Sales & Marketing workflows.

What We're Looking For

We are looking for a builder, not simply an operator.

The right candidate should be comfortable moving between strategy and execution — from discussing market positioning with the CEO to researching a target account, creating a sales presentation, writing a proposal, supporting an opportunity, or coordinating a marketing campaign.

You should understand how Sales and Marketing work together to create market visibility, qualified opportunities, customer trust, and sustainable business growth.

What Success Looks Like

First 90 Days

• ICP and positioning framework established.

• Sales and marketing messaging aligned.

• Core sales collateral developed.

• Bid and proposal library established.

• Target markets and account priorities defined.

Within 6 Months

• Complete Sales & Marketing collateral across core service lines.

• Consistent market communication and content cadence.

• Improved bid and proposal turnaround.

• Repeatable Sales & Marketing processes established.

• Stronger connection between marketing activities and qualified opportunities.

Within 12 Months

• Positioning validated through customer and market feedback.

• Measurable contribution to qualified pipeline, deal quality, bid success, and win rates.

• Stronger international market presence.

• Scalable Sales & Marketing foundation established for continued growth.

Why Join AMPIRIO?

• Work directly with international leadership.

• Help build a Sales & Marketing function rather than simply inherit one.

• Work across technology, engineering, SaaS, and digital transformation offerings.

• Gain exposure to India, Germany, Europe, and other international markets.

• Take meaningful ownership of positioning, sales enablement, proposals, and growth initiatives.

• Join a growing German-Indian technology organization with significant scope to shape how the company goes to market.

Application

If you have experience building B2B Sales & Marketing capabilities and can demonstrate the commercial impact of your work, we'd like to hear from you.

Apply via Indeed or send your CV to: hr@ampirio.in

Location: Gurugram, Haryana
Work Mode: Hybrid
Job Type: Full-time, Permanent
Experience: 6+ years